It's important to know about the employer you're applying for a job with, both to impress during recruit, and to ensure the employer is the right fit for you.
We've broken down the process into three simple stages to make sure you don't miss any important details throughout the entire recruitment process.
The initial job search is about you. Is this a company or organisation that you like the sound of? Are there opportunities to progress? Do its values chime with your own? This research helps you to narrow down your choices and apply for the right jobs.
This is the stage that lets most people down. If your application is generic or you haven’t demonstrated your research, you are likely to be placed on the ‘Thanks but no thanks’ pile. It’s that simple.
Tailor every job application to the organisation you are applying to, whether it is an application form or your CV. Match your skills to the skills that are asked for. Show evidence that is specific to the job description.
The question “Why do you want to work for us?” is your big chance to showcase your research. Answer the question with specific details and show that you have digested information, reflected upon it and personalised it. Make the connection between yourself and the information you have researched.
Congratulations, you have made it to the interview stage! Keep focussed on that research and make sure you demonstrate to your interviewer that you know about their organisation. Have some facts and figures to hand and show that you know about their vision and values.
It is important that you personalise your learnings, rather than just telling the interviewer what they already know. Employers tell us that candidates who show they have researched beyond the company website and then reflected on what they have learned and personalised it are far more likely to be successful at interview.