The Global Innovation Challenge (GIC) is an intensive, two-week course available only to the master’s students from Aston Business School (ABS) and its 7 partners in Australia, Germany, the Netherlands, Norway, Portugal, South Africa and Taiwan.  On a rotational basis, each partner offers their own version of the course which features real-life business case challenges provided by selected companies.   

global innovation challenge 1

 

global innovation challenge 1

This summer, ABS hosted its first GIC course and the 30 students worked in groups, acting as business consultants, to develop practical solutions and present them to the following companies: Horizon Retail Solutions, Intercity Technology, P&G and SSE

Click here to find out more about the Global Innovation Challenge.

 

The participating students were able to enhance their managerial knowledge as well as implement and perfect their innovation and creativity skills.  Particular emphasis was placed on the importance of being sensitive to intercultural and economic contexts when working in groups, in addition to designing and presenting solution proposals for the challenges addressed.

global innovation challenge

 

global innovation challenge 5

The feedback included:

"The lectures were excellent and the collaboration opportunities with other students have helped to develop career long connections."

"The best part was the intercultural experience. I met so many amazing people and the group matched really well. I did not only learn a lot but also gained new insights and perspectives. Additionally, applying theoretical knowledge in practice was really good. Overall, the two weeks were a great experience, I will always remember and look back on."

"Meeting people from different cultures; working hands-on; getting a different academic perspective from different lecturers/professionals; being able to visit the companies and actually speak to them."

"It was an incredible experience and one I will most definitely recommend to others."

"Thank you again for organising the whole program and enabling us such a great time in Birmingham."

Aston Business School is a founding member of the International Business Schools Network which developed Global Innovation Challenge and all partner business schools hold the gold standard of ‘triple-crown’ accreditation from AACSB (Association to Advance Collegiate Schools of Business), AMBA (Association of MBAs) and EQUIS (EFMD Quality Improvement System).

The GIC partner schools are: BI Norwegian Business School, Catolica Lisbon School of Business & Economics, Maastricht University School of Business and Economics, National Chengchi University College of Commerce, QUT Business School, Stellenbosch Business School and University of Mannheim Business School.
 

global innovation challenge