Dr Andrew Greasley


Operations & Information Management Group

Andrew Greasley

Andrew Greasley is a lecturer in Information Systems, Operational Research and Statistics in the Operations and Information Management Group at Aston Business School. His research area is the application of discrete-event simulation modeling for process improvement. He has over fifteen years' experience of building simulation models for industrial clients in the private and public sectors. He has taught modeling techniques for a number of years in Europe and Africa, including in the UK, France, Hungary, Malawi and Zimbabwe. He has published papers in journals such as the International Journal of Operations and Production Management, Journal of the Operational Research Society, and SIMULATION. He is author of the text Simulation Modeling for Business published by Ashgate Ltd. and co-author of the best-selling text Business Information Systems published by Pearson Ltd.

Position: Lecturer 

Phone:+44(0)121 204 3110 Email: a.greasley@aston.ac.uk Room: ABS263

  • Doctor of Philosophy (PhD), Aston University, 2007

  • Fellow of Higher Education Academy (FHEA), Higher Education Academy, 2007

  • Master of Business Administration (MBA), University of Derby, 1994

  • BN2216 (UG) Operations Management (module leader)

  • BN3318 (UG) Operations Strategy, Systems and Implementation (module leader)

  • BNM802 (PG) Simulation for Managerial Decision Making (module leader)

  • Discrete-Event Simulation Modeling (Business Process Simulation)

  • Business Process Management

  • Systems Thinking and Modeling


Editorial Board Member

  • The Open Operational Research Journal
    ISSN: 1874-2432

  • The Open Management Journal
    ISSN: 1874-9488


  • Greasley, A. (2009) Operations Management, 2nd Edition, John Wiley and Sons Ltd.

  • Bocij, P., Greasley, A., Hickie, S. (2008) Business Information Systems: Technology, Development and Management, 4th edition (edited by A. Greasley), Pearson Education Limited.

  • Greasley, A. (2008) Enabling a Simulation Capability in the Organisation, Springer Verlag.

  • Greasley, A. (2008) Operations Management: Sage Course Companion, Sage Publications Ltd.

  • Greasley, A. (2006) Operations Management, John Wiley and Sons Ltd.  ISBN 047001209.

  • Bocij, P.; Chaffey, D.; Greasley, A; Hickie, S. (2006) Business Information Systems: Technology, Development and Management for the e-business, 3rd edition (edited by A. Greasley), Pearson Education Limited. ISBN 0273688146.

  • Greasley, A. (2004) Simulation Modelling for Business, Ashgate Limited: Aldershot. ISBN 0754632148.

Refereed Papers

  • Greasley, A. and Assi, A. (accepted) "Improving 'last mile' delivery performance to retailers in hub and spoke distribution systems", Journal of Manufacturing Technology Management.

  • Greasley, A. (2008) "Using simulation for facility design: A case study" Simulation Modelling Practice and Theory, 16, pp. 670-677. ISSN 1569-190X.

  • Greasley, A. (2008) "Using simulation to assess the introduction of technology in a continuous operations process", Journal of Manufacturing Technology Management, 19(8), pp. 979-984. ISSN 1741-038X.

  • Greasley, A. (2006) "Using process mapping and business process simulation to support a process-based approach to change in a public sector organisation", Technovation. 26(1), pp. 95-103.

  • Greasley, A. (2005) "Using system dynamics in a discrete-event simulation study of a manufacturing plant", International Journal of Operations and Production Management, 25(5/6), pp. 534-548. ISSN 0144-3577.

  • Greasley, A. (2005) "Using DEA and Simulation in Guiding Operating Units to Improved Performance", Journal of the Operational Research Society, 56(5), pp. 727-731. ISSN 0160-5682.

  • Greasley, A.  (2004) "The case for the organisational use of simulation", Journal of Manufacturing Technology Management, 15(7), pp. 560-566. ISSN 1741-038X

  • Greasley, A. (2004) "A redesign of a road traffic accident reporting system using business process simulation", Business Process Management Journal, 10(6), pp. 636-644. ISSN 1463-7154

  • Greasley, A. (2004) "Using a simulation model for capacity management", Control, 30(3), pp.16-18.ISSN 0266-1713

  • Greasley, A. (2004) "Process Improvement within a HR Division at a UK Police Force", International Journal of Operations and Production Management, 24(2/3), pp.230-240. ISSN 0144-3577

  • Greasley, A.; Bennett, D.; Greasley, K. (2004) "A Virtual Learning Environment for Operations Management: Assessing the student's perspective", International Journal of Operations and Production Management, Vol 24 No 10, pp 974-993. ISBN 0144-3577

  • Greasley, A. (2003) "A simulation of a cladding and window production facility", Manufacturing Engineer, 82(1), pp.26-29. ISSN 0956-9944

  • Greasley, A. (2003) "Using Business Process Simulation within a Business Process Reengineering approach", Business Process Management Journal, Vol 9 No 4, pp. 408-420. ISSN 1463-7154

  • Greasley, A. (2003) "A simulation of a workflow management system", Work Study (now International Journal of Productivity and Performance Management), Vol 52 No 5, pp. 256-261. ISSN 0043-8022

Recent Refereed Conference Papers

  • Greasley, A., Assi, A.P. (2011) "Using discrete event simulation to investigate road delivery policies to UK retailers," Proceedings of the Nineteenth IASTED International Conference on Applied Simulation and Modelling, Crete, Greece.

  • Wang, Y., Greasley, A., Thanassoulis, E. (2011) "How to achieve complementary benefits of efficiency and flexibility in using ERP systems?" Proceedings of British Academy of Management (BAM) 2011 conference, Aston University, Birmingham, UK, September 13-15th. ISBN: 978-0-9549608-3-4.

  • Wang, Y., Greasley, A., Thanassoulis, E. (2011) "Adopting ERP with Informality in order to Foster Both Efficiency and Flexibility Operations", Proceedings of Production and Operation Management (POM) 2011 conference, Reno, Nevada, USA, April 29th-May 2nd. ISBN: 978-0-615-46993-5.

  • Greasley, A. (2010) "An assessment of web-based textbook supplementary material", Proceedings of the IADIS International Conference e-Learning 2010 Volume II, Nunes, M.B. and McPherson, M. (eds.), Freiburg, Germany. ISBN 978-972-8939-17-5.

  • Owen, C., Albores, P., Greasley, A., Love, D. (2010) "Simulation in the Supply Chain Context: Matching the simulation tool to the problem" Operational Research Society 5th Simulation Workshop, Warwickshire.

  • Greasley, A., Love, D., Assi, A.P. (2010) "Investigating local delivery by road to retail and non-retail customers in the UK logistics sector" International Conference on Information Systems, Logistics and Supply Chain, Morocco. ISBN 978-2-930294-22-1.

Employable Graduates; Exploitable Research