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Bernadette Frech

Bernadette Frech
 

Nationality
Austrian

Start Date
October 2008

Study Mode
Part time student

PhD Research Title
A Conceptual Model of Graduate Employability from a Service Marketing Perspective

Brief Outline of Research to date
My research is on employability of business graduates. I am looking at the ability of students to gain sustainable employment from a service marketing perspective. Thereby, I have developed a conceptual model on employability and am testing it using a mixed method approach.

Why did you choose to study for your PhD at Aston Business School?
Aston Business School is a one of the most reputable research-driven business schools in Europe. The Research Methods Course offers theoretical and practical foundations in research that can be directly applied to your own research. I value that ABS is a highly service-oriented institution with excellent supervisors and a good working atmosphere and culture.

What is good about the Research Degrees Programme?
What makes the PhD programme at Aston Business School unique to me is first, that they offer high quality research training through the Research Methods Course modules which are of great relevance for student’s own research. Second, the study conditions in terms of supervisory teams, academic and administrative staff, and study facilities are outstanding. Supervisors are very supportive and invest time in your research, workshops within research groups are organised on a regular basis to ensure that you can get as many insights into your research as possible, and administrative staff are very helpful. The PhD programme at Aston Business School offers an excellent framework that ensures that you can succeed in your PhD.

What is the most challenging aspect of the PhD?
Doing a PhD is sometimes a lonely experience, requiring persistence and self-discipline. It is essential to find a reasonable study-work-family balance in order to ensure good progress in your research.

What would you advise anyone thinking of doing a PhD?
Doing a PhD provides the possibility of gaining research excellence and profound expertise in an academic field. However, it requires investment in terms of time, effort, and costs. Therefore, I would advise anyone to think carefully about this decision and to make the necessary arrangements to ensure that from the moment the programme starts that you have the appropriate study envrionment and resources.

I regard supervisors as a crucial factor to helping doctoral students succeed.  I would certainly recommend that prospective PhD students go on to the website to see the research interests of academics in the desired field and contact them before applying to the programme.

Recent Publications/Conferences Papers

Conference Proceedings

Frech, B.; Azevedo, A. & Liebl. H. (2009). G/Local brand challenges in the Austrian agricultural food market, in: MACE Conference Proceedings of the Green Week Scientific Conference 2008, Berlin.

Azevedo, A.; Frech, B. & Müller, C. (2007). The role of business competencies as supplementing business knowledge. Theoretical framework and empirical evidence from a pan-European study of business graduates and employers, in: Proceedings of TAQC conference, Bucharest, ISBN 978-973-742-881-3.

Frech, B. (2007). Marketing European funded research results effectively. Dissemination activities for the observatory on Europe-wide transparency of academic qualifications and competences and mobility of labour in Europe”, in: Proceedings of ICBLC conference, Graz,  ISBN 978-3-902103-13-0. 

Frech, B.; Azevedo, A. & Müller, C. (2007). Closing the qualification gap between labour market requirements and European study programs, in: Proceedings of TAQC conference, Bucharest, ISBN 978-973-742-881-3.

Müller, C., Frech, B. & Ana A. (2007). Reciprocity of Vocational Training for Dyslexic Employees and Meeting the Needs of the Labour Market, in: Proceedings of TAQC conference, Bucharest, ISBN 978-973-742-881-3.

Beinhauer, R.; Frech, B. & de Oliveira, S. (2009). Jobtool. Ein holistisches Trainingskonzept zur Bekämpfung der Arbeitslosigkeit, in: Proceedings of the Forschungsforum der österreichischen Fachhochschulen, Vienna, Österreichische Fachhochschulkonferenz.  

Book editor

Beinhauer, R. & Frech, B. (2009). Handbook to Matching Competences in Higher Education and the Labour Market. From Competence Catalogue to Strategy and Curriculum Development, World University Service, ISBN 3-902103-22-1.

Book contributions

Frech, B. (2009). Defining competences, in: Beinhauer, R. & Frech, B. (ed.). Handbook to Matching Competences in Higher Education and the Labour Market. From Competence Catalogue to Strategy and Curriculum Development, World University Service, ISBN 3-902103-22-1.

Frech, B. (2009). Competence assessment, in: Beinhauer, R. & Frech, B. (ed.). Handbook to Matching Competences in Higher Education and the Labour Market. From Competence Catalogue to Strategy and Curriculum Development, World University Service, ISBN 3-902103-22-1.

Frech, B. & Schmalzer, T. (2009). AdysTrain - A European project building on the strengths of the dyslectic workforce, in: I.Smith (Ed.), Employment and Dyslexia Handbook, British Dyslexia Association.

Schmalzer, T.; Wenzel, R. & Frech, B. (2008). Business Transfer in Europe, in: Lang, A. et al (ed.), Business Succession in Europe, FH Joanneum, p. 20-30, ISBN 3-902103-17-5.

 

Employable Graduates; Exploitable Research