13 July 2011
Cherie Blair spoke about equality and diversity in relation to leadership and entrepreneurship during a visit to Aston University last week.
Mrs Blair shared her views on the impact women can have on business performance, the need for diversity within leadership teams and the barriers some women find to setting up their own businesses. The video interview was conducted by Professor Nigel Driffield
, Head of the Economics & Strategy Group
at Aston Business School
Cherie Blair is a barrister, judge and campaigner for equality and human rights. In 2008, she set up the Cherie Blair Foundation for Women, which runs programmes in Africa, south Asia and the Middle East to help women start and expand businesses. The Cherie Blair Foundation aims to provide women entrepreneurs with access to business development support, networks, finance and technology. She is married to Tony Blair, the former UK prime minister.
Professor Driffield said: "Entrepreneurship, sustainability and high performance teamwork are particular research strengths for Aston Business School. It was wonderful to hear Cherie Blair’s perspective on issues relating to her experience in establishing a foundation that works to support female entrepreneurs in developing countries."
Mrs Blair was the guest of honour at the Women’s Business Extravaganza event held at Conference Aston
and organised by Jo Cameron, former Apprentice contestant.
This interview kicks off a series of vodcasts on women in leadership and entrepreneurship.
To view the interview with Cherie Blair please visit the Aston Business School Digital Channel.