Free workshop on creating high-value services for manufacturers

Professor Tim Baines
Professor Tim Baines
20 April 2011

Professionals interested in finding out about services for manufacturers are being invited to a one-day workshop next month at Aston Business School.

The free event, entitled Leadership: High-value Services for Manufacturers, will deliver insights into companies that lead through their product-centric services – summarising advanced services strategies, their business benefits, challenges they pose, and the technologies and practices that they demand.

Being held at Aston University on May 12, the event is being hosted by Professor Tim Baines, of Aston Business School, who is also a speaker on the day.

Professor Baines, who specialises in the realisation of competitive operations, will deliver a presentation focusing on the state-of-the-art in advanced services. In addition, he will summarise key concepts and report on the practices and technologies leading to success.

Professor Baines, who recently joined Aston from Cranfield University where he led the Product-Service Systems (PSS) theme of the EPSRC-sponsored Innovative Manufacturing Research Centre (IMRC), said:

“Advanced services can strengthen relationships with customers, create new and resilient revenue streams, and set high barriers for competitors. But the challenge is this: to develop such innovative services and deliver these successfully. Together we can achieve this, it’s about sharing good practice and learning from each other which is precisely what this workshop will focus on.”

Other speakers at this event will include: Des Evans, Chief Executive Officer of MAN Truck and Bus UK, a leading provider of commercial vehicles and transport solutions. Mr Evans’ presentation, A Services Vision, will focus on MAN Truck and Bus UK’s recent innovations, the implications to their business in delivering these, and how they will sustain their success into the future.

Andrew Jones, Director and General Manager at Xerox Global Services Europe, will share his firm’s success story and provide an insight into the firm’s business model. Caterpillar ambassador Jon Greiner’s presentation entitled Enabling Technologies and Systems will give an overview of service enabling technologies and the information that is now readily available to manufacturers. Mr Greiner, who recently retired, worked for Caterpillar USA, a firm renowned for its pioneering work in the development of technology-based systems that underpin innovations in advanced services.

This event will take place on Thursday 12 May from 9.30am to 4.30pm at Conference Aston Lakeside Centre, part of Aston University in Birmingham.

Places are limited and will be allocated on first come basis.

To register your free place, please contact Patricia Bradshaw in the Events Office on 0121 204 3297 or email p.bradshaw@aston.ac.uk

Any journalist or photographer wishing to attend, or for any media enquiries, contact Dhiren Katwa on 0121 204 4954 or email d.katwa1@aston.ac.uk

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